Today is Christmas in August, the official first day of high school football. I could write about the importance of this tradition to players and communities, coaches and parents.
I could write about how this is a rite of passage, how fast it's here and then it's gone. How the memories stay with those on the field for years and years.
Or I could just have you click on this Kenny Chesney video. After watching this, I'm ready to put on the pads.