Wednesday, March 3, 2010
Are you listening, Gorillas?
With April 15 fast approaching and Americans known for their procrastination, the woeful New Jersey Nets of the NBA have hit upon a promotion.
It's a gimmick to sell tickets, sure, but it's a nice gimmick.
The Nets, who at 6-52 have a chance to set the all-time worst record of 9-73, have combined with the Roni Deutch Tax Center (I thought Roni Deutch was a personal lawyer with those cheesy TV commercials?) to offer a free state income tax return to any New Jersey resident 18 years or older who sits through Friday's game with one of the NBA's elite teams, the Orlando Magic.
Fans don't need to bring in any forms or recepits. They just get a coupon for a free state tax return. Normal cost is $29.
Yes, if you live in Texas, what is a state income tax? That's the price you pay when you don't live in this great state. But we all have to have our federal taxes done.
The Amarillo Gorillas of the Central Hockey League aren't exactly Team Canada. They sit last in the Southern Conference with 45 points. They have four more home games left. Why not use one of them and partner with a local tax service for the same thing and sell out the Civic Center?
Or since filing a federal return is a little more costly than $29, offer them a discount. You never know.